Online Community Management Tips & Resources

Creating and cultivating an online community of passionate fans and customers can deliver tremendous benefits for any brand–greater affinity and loyalty, direct marketing channel to your most passionate customers and deep insight into your customers’ likes and dislikes, to name a few. However, growing an online community is no easy task and it takes time, and more often than not, dedicated resources to make it successful.

Here are some useful resources and tips as you think about your community strategy.